SDR As a Service
We build sales pipelines.
You close the deals.
Dedicated World-class Sales Company who prospect, engage and book qualified meetings for growing companies across international markets, so your team spends its time closing, not cold-searching.
The problem
Your sales team should be closing, not spending all day prospecting.
- Finding the right prospects takes time your team doesn't have.
- Consistent outbound requires daily, disciplined effort.
- Hiring and training an SDR internally can be slow and expensive.
- Founders often end up doing their own prospecting instead of focusing on growth.
The solution
Add a dedicated team to your sales process.
As Shawi Global we focus on prospecting, outreach, qualification and appointment setting. We work around your offer, your target market and your sales process, as an extension of your team, not a generic outsourced contact centre.
How it works
From your offer to a booked meeting, in six steps.
Tell us what you sell and who you want to reach.
We are a dedicated team working around your sales process.
We research and build your target prospect list.
We run personalised outreach and follow ups.
Interested prospects are qualified and meetings are booked.
You take the sales conversation forward.
Why Shawi Global
Capability first. Results, wherever you're building.
Sales teams everywhere struggle with the same bottleneck: qualifying prospects and getting them into meetings. It's the part of the pipeline that eats the most time and gets the least glory and it's the part Shawi Global exists to own. We take on the qualifying and booking work directly, holding ourselves to international standards, so your pipeline keeps moving no matter what time zone or market you're operating in.
Built from real experience
Shawi Global was built from experience.
Before building Shawi, our founders worked across sales, business development and commercial growth with companies across Africa, Europe, United States and international markets. We bring that same energy, discipline and commitment into every sales team we build.
These names reflect the professional journey and experience our founders bring into Shawi Global, they are not presented as current Shawi Global clients.
Who we help
Built for growing, founder-led companies.
These are examples, not a rigid industry restriction. The real question is whether outbound prospecting and qualified meetings can materially help your company grow.
B2B SaaS companies
Sales-led growth teams that need a steady flow of qualified conversations.
FinTech & payments
Companies selling into merchants, banks and financial partners.
HR & recruitment
Businesses reaching decision-makers across multiple markets.
Professional services
Firms that win business through relationships and trust.
Technology companies
Product-led teams that need dedicated outbound capacity.
Growing B2B startups
Founders who are ready to add pipeline without adding headcount.
Market expansion
Companies entering a new country or region for the first time.
Strong product, limited outbound
Teams with a good offer and not enough hands to prospect it.
Our Team
One team, working toward your outcomes.
We don't operate as an anonymous outsourced agent working at arm's length. Our team works alongside you, held to the standard your prospects expect, to deliver on what your business needs.
- A proven process for qualifying prospects and booking meetings
- Outbound methodology built on international sales standards
- Deep onboarding into your offer, market, and ideal customer profile
- Continuous quality control and coaching built into how we operate
- Full alignment with your process, tools, and reporting expectations
- Clear performance benchmarks from day one
Shalom Wambui
Founder & CEO
Shalom Wambui was born in Nairobi and works across Kenya, the United States, and Europe as a remote business development professional, with close to a decade of experience spanning business development, lead generation, and e-commerce growth. Drawing on her background in sales, SEO, and client relationship management, she actively contributes to expanding market reach, building partner and client pipelines, and closing new business opportunities. She is focused on strengthening go-to-market execution, improving lead conversion processes, and driving revenue growth through structured, relationship-led business development.
Emmanuel Omondi
Training & Operation Director
Emmanuel Dennis is a proud dad and has close to a decade of experience spanning business development, customer experience management, and entrepreneurship across fintech, e-commerce, and hospitality. Drawing on his background in payments, partnerships, and client relationship management, he actively contributes to shaping commercial strategy, resolving transaction and routing issues, and building purpose-driven ventures that combine business growth with social impact. He is focused on strengthening partnerships, improving service delivery, and driving structured, data-driven decision-making across the businesses he leads and supports.
Marko Mihaljevi
Director & Investor
Marko Mihaljević was born and lives in Zagreb and has 20 years of experience in the retail sector. Drawing on his deep understanding of business operations and analytics, he actively contributes to shaping business decisions, identifying opportunities, and managing risks. He is focused on improving business processes, driving change, and developing solutions that enhance efficiency and enable faster, better, data-driven decision-making.
About Shawi
Why Shawi exists
Shawi was created from the belief that growing companies shouldn't have to build an entire sales development function just to keep their pipeline full. The qualifying and meeting booking work should be something they can simply put in capable hands.
Our founders have experienced sales from the inside; prospecting, outreach, partnerships, pipeline development and commercial growth. Shawi packages that experience into a practical service for growing businesses.
The other part of our story is talent. Shawi creates opportunities for driven professionals to build international sales careers. In turn, global businesses gain access to a strong, motivated team ready to deliver from day one.
What we do
We prospect, engage and book qualified meetings for growing companies, delivered by a dedicated team working as an extension of yours.
Why trust us
Real sales and business development experience from international companies and markets, built into how our team operates and performs.
Why talk to us
Add capable sales development capacity without immediately building and managing the entire function yourself.
Where we work
Africa
Tanzania, Uganda, Rwanda, Ethiopia, Ghana, Zambia, Malawi, Zimbabwe
Europe
The wider European market
Asia
The wider Asian market
North America
United States
Oceania
Australia
Careers
We are hiring.
Join our team and help businesses grow their pipeline.
Sales Development Representative (SDR)
We are looking for a proactive, results-driven Sales Development Representative to join our team. You'll research leads, run outbound outreach and qualify prospects across international markets, then book the meetings our sales team closes. It's a great opportunity to build a real sales career, working directly with founders and closers instead of sitting behind a script in a call centre.
Key responsibilities
- Research and identify potential leads across target markets
- Make outbound calls, send personalised emails, and engage prospects
- Qualify leads based on our ICP and needs
- Book discovery meetings for the sales team
- Update data accurately in our CRM
- Meet daily and monthly activity goals
What we're looking for
- 1+ years of experience in a sales or outbound role (preferred)
- Excellent communication and interpersonal skills
- Ability to handle rejection and stay motivated
- Basic understanding of CRM tools (HubSpot, Salesforce, etc.)
- Strong organisational and time management skills
- A growth mindset and eagerness to learn
How to apply
Send your resume and cover letter to shalom@shawiglobal.com, cc'ing emmanuel@shawiglobal.com.
Ready when you are
Need more qualified conversations?
Tell us what you sell, who you want to reach and where you want to grow. We'll show you how our team can support your sales pipeline.
Contact / Book a call
Let's talk about your pipeline.
Fill in the form and we'll come back to you to schedule a discovery call.